Event Promotion for Mobilise Your Workforce
Promotion of a mobile technology event at Microsoft London HQ.
Mobilise Your Workforce is a regular conference designed for Senior and Operations Managers in industry looking at the ever changing future of mobile technology. Hosted by longstanding mobile solutions provider TBS Mobility at the UK head office of Microsoft in Cardinal Square London.
Working with the team at TBS, I created a imagery, promotional materials and a mini-site with mobile variation for the 2012 event titled “Still in the Technology Dark Ages?”.
We developed an Evolution based theme leveraging a recognisable “ape to man” silhouette equipping each of the characters with ever modern tools for their work, starting with a toolkit, large 80’s phone and laptop computer, finishing with a modern handheld mobile device.
Once I’d created the main illustration I applied this to the promotional flyers, an email shot and the mini-site as well as developing the sign-up and tracking system for the site.