The Project: The Future Factory required a brand image that matched their cutting edge training solutions that suited top blue-chip company professionals. Their initial branding didn’t speak to their audience or represent their passion for exploring the future of business.
The Solution: A unique, creative and modern monogram design which speaks to the cutting edge nature of the training solutions offered. A striking and memorable design.
The Future Factory® is an executive education and training company for senior professionals. They provide strategic insights across the core business functions including Lean Manufacturing, Industry 4.0, Supply Chain, Innovation and Digital Business Transformation for Fortune Global 500 companies.
the future is happening here!
I was engaged by The Future Factory® to create a new, exciting brand to support the growth of this cutting edge training company. The firm has a focus on quality content, attention to detail and exceptional training from top to bottom with high spec material from reputable educators, all hosted in quality venues with great facilities.
The solution was to create a brand that was innovative, reputable and trustworthy, one that suggests “the future is happening here!” By combining a strong geometric “FF” monogram from the points on a clock face, to represent time and the future, with a typical representation of a factory “sawtooth” roof.
The result is bold, geometric and unique, able to carry the professional brand visually forward to new business and into the future!
Visit The Future Factory® to see the brand in application and find out more about the company.